# Optimizely
> Optimizely is a leading digital experience platform that offers experimentation and content management tools for digital products and marketing campaigns.

Canonical page: https://marketplace.braze.com/partners/optimizely
Marketplace: Braze
Last updated: 2026-05-11
Logo: https://assets.partnerfleet.app/f1hrv9lt3uwfspmz9y4f6ph61de4

## At a glance
- Category: Message Orchestration
- Languages Supported: English
- Region: AMER
- Website: [www.optimizely.com](https://www.optimizely.com/)

## Call to actions
- [Visit Partner Website](https://www.optimizely.com/)

## Overview
Optimizely is a leading digital experience platform that offers experimentation and content management tools for digital products and marketing campaigns.

## How We Work Together
Use this bi-directional integration to synchronize Braze with ODP! Automatically import your Braze profiles to ODP, configure real time events exports to ODP via Braze Currents, and sync ODP segments and data back to Braze for campaign personalization & orchestration.