# Lytics
> Lytics is the customer data platform (CDP) of choice for the next generation of customer-centric businesses. Lytics Decision Engine, Conductor, and Cloud Connect solutions provide marketers and data teams opportunities to perform identity resolution, orchestration, and campaign optimization in real time and in a privacy-compliant manner.

Canonical page: https://marketplace.braze.com/partners/lytics
Marketplace: Braze
Last updated: 2026-04-24
Logo: https://assets.partnerfleet.app/k78m9dwfc6r2adlzmdeqgtt0y4wy

## At a glance
- Category: Data & Analytics
- Sub-category: CDP
- Languages Supported: English
- Region: AMER
- Website: [www.lytics.com](https://www.lytics.com/)

## Call to actions
- [Visit Partner Website](https://www.lytics.com/)

## Overview
Lytics is the customer data platform (CDP) of choice for the next generation of customer-centric businesses. Lytics Decision Engine, Conductor, and Cloud Connect solutions provide marketers and data teams opportunities to perform identity resolution, orchestration, and campaign optimization in real time and in a privacy-compliant manner.

## How We Work Together
Integrating Lytics to Braze helps you import email, SMS, and push activity from Braze and then export Lytics' cross-channel, behavioral-driven audiences to build and send personalized marketing campaigns