Databricks
Databricks is a global data, analytics, and AI company. The company provides a cloud-based platform to help enterprises build, scale and govern data and AI, including generative AI and other machine learning models.
Overview
The Databricks Lakehouse Platform combines the best elements of data lakes and data warehouses to deliver the reliability, strong governance and performance of data warehouses with the openness, flexibility and machine learning support of data lakes.
How We Work Together
Braze and Databricks work together to connect data from online and offline sources in your Databricks account to Braze. With Cloud Data Ingestion you can sync user attributes, events and purchase directly from Databricks to use in Braze for personalization, segmentation, and even triggering campaigns. You can also sync lists of users to be delete from Braze.
Additionally, Braze supports a Databricks Mosaic integration. This lets you connect your Databricks token and workspace to Braze so you can use Databricks models when building custom AI agents. Braze uses your Databricks Mosaic credentials to generate content for your customers. With this integration, your agents can generate personalized copy, make real-time decisions, or update catalog fields using Databricks models.
Additionally, Braze supports a Databricks Mosaic integration. This lets you connect your Databricks token and workspace to Braze so you can use Databricks models when building custom AI agents. Braze uses your Databricks Mosaic credentials to generate content for your customers. With this integration, your agents can generate personalized copy, make real-time decisions, or update catalog fields using Databricks models.
Features
Unified Platform
Combines data lake and data warehouse functionalities into one platform.
Apache Spark Based
Leverages the power of Apache Spark for high-performance data processing.
Delta Lake Storage
Provides transactional capabilities and data reliability for data lakes.
